FINANCIAL SERVICES CLIENT

Email Marketing • Custom Content Design

Objective

Enhance the client experience and increase ongoing communication throughout the year, with all clients, so they are proactively prepared for tax season and aware of other services available. 

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Approach

Developed an email campaign startegy to keep clients engaged and prepared throughout the year. Created custom branded content for use on the website and social media. platforms. 

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Impact

We created custom content and email campaigns for specific client segments that regularly achieve open rates of 46% - 65% and click-through rates of 7% - 34%.

We then utilized the content from the emails for their website and social platforms. 

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